What makes Swedish fashion so unique? Fashion experts who visit Sweden are often fascinated, wondering what it is that makes Swedish fashion so unique. It?s actually difficult to understand and explain. It seems very simple, but when you look closer it?s very contemporary and cool.
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| Visit the cradle of Swedish design Sweden is known worldwide as one of the leading countries for design in a broad sense ? in furniture, interiors, glass, textiles, ceramics, wood, metal and other fields.
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| Top fashion brands in Sweden Hennes and Mauritz is a hugely popular global fashion retail brand that has been hitting the headlines over the past few years with its special collections from luminaries such as Madonna, Jimmy Choo and Roberto Cavalli. But ?H&M?, as most shoppers on the high streets of the world know it, is as Swedish as Abba and the smorgasbord.
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| Fashion Week by Berns The ninth edition of Fashion Week by Berns will proudly host a full schedule over three days, including some of the biggest brands in Sweden. Read more |
| Luxury Weekend in Stockholm Start the new year by pampering yourself with a luxurious and relaxing weekend at Villa Källhagen in Stockholm. Read more |
| A shopper?s dream destination - Gothenburg Gothenburg is a pleasant shopping city with most shops and department stores located within convenient walking distance, in the city centre.
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| Malmö ? made for shopping Malmö has 800 shops and counting, as well as 7 shopping centres; Hansa, Triangeln, Caroli, Balthazar City, Storgatan, Åhléns and Mobilia.
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